Innovation Market 2017

Innovation Market winner Sara Gotch of Gnarly Pepper, Sioux City Growth Organization president Chris Jackson and Innovation Market runner-up Kyle Madsen of The Perch strike a pose after the contestants gave their final presentations on their business proposals Wednesday. 

SIOUX CITY -- Sara Gotch of Gnarly Pepper was the winner of the 2017 Innovation Market, The Sioux City Growth Organization's annual entrepreneurial competition.

Gnarly Pepper is spice blend that can be mixed with Greek yogurt to form low-calorie high-protein dips and condiments. The spice blends are in some local stores as well as online at gnarlypepper.com. Gotch will receive a $5,000 prize in addition to three hours of free legal services, professional business consultation and tax services.

Kyle Madsen was the runner-up for his idea, The Perch, which is his proposal to create a quiet speakeasy with high-end and regionally made spirits in an intimate venue for musical arts. Madsen will receive a $2,500 prize along with free legal, consultation and tax services.

The duo were two of five finalists from the Innovation Market, held on Feb. 16, and they presented their final pitches to SCGO members and guests on Wednesday. The entrepreneurs were given seven minutes for their presentation followed up by a three minute question and answer session. A short discussion followed the presentations after which votes were cast.

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