SIOUX CITY -- Bridget Breen will be promoted to general manager of KTIV Television effective Jan. 1.

She currently serves as station manager. She takes over the general management responsibilities from Jerry Watson, who has served as general manager since 2004 and continues as a regional vice president for Quincy Media Inc., which owns KTIV.

Breen first joined KTIV full time in 1994 as the station’s morning associate producer and in the early years of her career at KTIV she also served as an editor, photographer, reporter, anchor, news producer and assignment editor. In 2000, Breen was named the station’s news director, promoted to director of news and operations in 2009, and station manager in 2012.

She is a graduate of Sioux City Bishop Heelan and Iowa Lakes Community College.