Travis Morgan

Travis Morgan

SIOUX CITY | Travis Morgan was announced Friday as the first chief executive officer of the Sioux City Symphony Orchestra.

The orchestra has been in existence for 102 years and Sioux City Symphony Orchestra Board President Juliet Everist says Morgan has a breadth of experience in marketing and strong community connections.

"The position was created because of his wealth of experience that he brings to lead our team. He will be the best asset the symphony has ever had, and we are very honored and excited for the future of the symphony," Everist said in a release.

Morgan comes to the orchestra after entertaining Siouxland for nearly two decades as a television sports anchor, and more recently as the marketing director and spokesman for WinnaVegas Casino near Sloan, Iowa.

Morgan will join forces with orchestra Music Director Ryan Haskin, who said Morgan will display great leadership skills and a collaborative approach to boosting the orchestra.

“The majority of people in Siouxland don’t realize how great our orchestra is, and I’m determined to change that. The Orpheum Theatre is a world class facility, and the Sioux City Symphony Orchestra is made up of the best musicians in the Midwest. Throw in one of the most well respected conductors in North America with Ryan Haskins, and we are able to get the best musicians and entertainers in the world to come perform with us right here in Sioux City," Morgan said.

The Symphony kicks off on Oct. 1 with a performance featuring Grammy award-winning cellist Zuill Baily. Season tickets for all seven concerts are on sale.

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County and education reporter

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