SIOUX CITY | A local chiropractor is taking a crack at a new business opportunity.
Sometime this spring, Juan Munoz, owner of Inside-Out Family Chiropractic, and his younger brother/business partner, Erik Munoz, plan to open Brightside Cafe & Deli in downtown Sioux City.
The new offering will be housed in the former Little Chicago Deli & Grill space at 525 Fourth St.
The Munoz brothers said becoming restaurateurs has been a longtime dream of theirs and they had several concepts in mind.
However, when Little Chicago abruptly closed in October after nearly 30 years in business, the Munozes settled on opening a deli-style eatery in hopes of attracting downtown early- and mid-day diners.
“We might do dinner options in the future, but we’re mainly going to focus on breakfast and lunch right away,” Erik Munoz said.
Breakfast items, including specialty omelettes, will be served up in the morning alongside an array of coffees. The lunch menu will offer soups, salads, club and grilled sandwiches.
There’s also going to be a homemade hand-breaded chicken sandwich that Juan Munoz hopes can rival the taste of Chick-fil-A’s signature menu item.
Overseeing the Brightside’s menu will be Chef Martin Guerrero, a close Munoz family friend, who plans on moving from California to Siouxland to help out with the new venture.
“He’s really excited to work with us,” said Juan Munoz, who noted that Guerrero and his family members have witnessed his business acumen through the growth of his three-year-old chiropractic office.
Brightside’s chicken sandwich won’t be the only thing the new restaurant has in common with Chick-fil-A, whose founders were practicing Christians and laid the foundation for its famous practice of being closed Sundays.
The Munoz brothers want to try and top the Atlanta-based chain’s renowned customer service. Additionally, they also want to implement aspects of their faith into the restaurant by painting Bible verses on the wall and playing Christian and lighter music with a positive message in the background.
“You turn your Facebook feed on, you turn TV on its negative, so we wanted to create an environment that was all positive, that way you can get away from the stress of the day, just life in general and you know when you come in here you are going to get a smile put on your face,” Juan Munoz said.
Erik Munoz followed up by pointing out how hectic life can be for downtown workers, so creating a nearby space where they can relax and escape is a big part of their plan for Brightside, which is how it got its name.
“We want to be the bright side of your day,” Juan Munoz said.