In the music video "My Time," Fetty Fred imagined himself rocking out on an empty stage at Sioux City's Orpheum Theatre.
It was meant to be a metaphor for a hip-hop artist who had finally found his voice and kept reaching for the stars.
Just like so many performers from the past, Fetty craved the Orpheum's spotlight and knew he had a sound that was worth listening to.
This wasn't always the case for Fetty who had originally been a part of such seminal rap groups as 2HYPE before becoming a single.
Now with the release of a new album, "Strange Feelings," the artist who is also known as Fred Jacobsen is ready to make some noise.
Beating out people like Brady Raps and Tamen Rayy for Siouxland's Choice of Local Hip-Hop Artist isn't chump change either.
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Fetty, you grew up listening to rap. Who did you remember listening to when you were younger?
"All of the big guys. You know, Tupac Shakur, Biggie Smalls, Jay-Z, Nas. I also listened to a lot of Southern rap."
What was it about their sounds that appealed to you?
"I think they all had a story to tell that I could relate to. Their experience were ones I could empathize with."
Has that level of hip-hop storytelling getting lost on more modern rappers?
"Yeah, nowadays, with some rappers, words and lyrics aren't as important. With my music, I want audiences to relate to the ups and downs of life. It is me that they're listening to."
However, during COVID, many artists couldn't perform for audiences, right?
"That's the thing with rap. It is a genre that is as much about spoken word performing as it is about music. If you're not in front of an audience, you can get rusty. Luckily, I've had opportunities to perform."
That includes some established people in the Midwest Rap Scene, I see.
"(Even though I haven't signed) with the (Kansas City-based) Strange Music, Inc., I've just worked with a lot of their artists like Jehry Robinson, Joey Cool, Stevie Stone, JL, Godemis and UBI."
Cool. Are there people you'd like to acknowledged for helping you along the way?
"I got to give props to (4Worn Records president) Daniel Aquino as well as to my fans who voted for me for the Siouxland's Choice Awards."